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I can find anyone's email address Get 50 leads for free! They trust me. If you want to easily find and verify email addresses or get your data enriched, this is the right tool. This is a must-have tool for anyone that's looking to do email outreach and campaigns that involve personalization, customization or segmentation. Big fan! The best thing about Norbert is how accurate it is.
8 Actionable Ways To Find Anyone’s Email Address [Updated for 12222]
I imagine this is due to the fact that they also have a strong email verification engine running in the back which is also available as a separate service. I use the Norbert Chrome Extension for finding email addresses when doing link building. Being able to do it all within Chrome without leaving the site is super helpful. It's one of the quickest and one of the most accurate at uncovering email addresses. Explicit, in this case, means the checkbox a person must click to opt in to an email subscription isn't pre-checked when they see it on your website.
And w hen you buy your email lists, the people on it haven't been given this option -- making you non-compliant with GDPR before you send your first email. If you're using email marketing software now or plan to in the future, you'll find that reputable companies will insist that you use opt-in email lists.
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You might be saying, "I'll just use a non-reputable email marketing vendor. Alas, ESPs on shared IP addresses that don't require customers to use opt-in email lists typically suffer poor deliverability. One customer's ill-gotten email address list can poison the deliverability of the other customers on that shared IP address. You're going to want to hitch your wagon to the light side of the email marketing force if you want your emails to actually get into inboxes.
Unless your company is in the middle of a merger or acquisition, you're not going to come across a high-quality email list you can purchase. If it's for sale, it means the email addresses on it have already been deemed non-responsive or unqualified for marketing outreach. While bought email addresses might've at once time had value, they've likely been spammed to the ends of the earth -- otherwise they'd still be in the desiring hands of the company selling them.
Think about it, would you sell or share the email addresses of those who have voluntarily opted in to receive email from you? I referenced this earlier, but it's worth going into some more detail on this subject. Rented and purchased lists are sometimes scraped from other websites, which, I think we can all agree, is a dirty way to acquire email marketing contacts.
But let's say the email addresses you're looking to purchase were not taken from another site but rather earned legitimately. Email list purchase and rental companies might tout that those lists are "opt-in. Not really. Email addresses that belong to an "opt in" list have opted to receive emails from, say, the list-purchasing company -- not your company. Even if the opt-in process includes language like, "Opt in to receive information from us, or offers from other companies we think you might enjoy," the fact is the recipient doesn't recall having a prior relationship with you , specifically.
This makes it highly likely for the recipients to mark you as "spam" when you arrive in their inboxes. Hey, if they don't recognize you or remember opting in to communications from you Did you know there are organizations dedicated to combating email spam?
Thank goodness, right? They set up a little thing called a honeypot, which is a planted email address that, when harvested and emailed, identifies the sender as a spammer. Similarly, things called spam traps can be created to identify spammy activity; they're set up when an email address yields a hard bounce because it's old or no longer valid, but still receives consistent traffic.
Fishy, eh? As a result, the email address turns into a spam trap that stops returning the hard bounce notice, and instead accepts the message and reports the sender as a spammer. If you purchase a list, you have no way of confirming how often those email addresses have been emailed, whether the email addresses on that list have been scrubbed for hard bounces to prevent identifying you as a spammer, or from where those email addresses originated.
Are you really willing to risk not only your email deliverability, but also the reputation of your IP address and your company? Even if you find the light after purchasing or renting email lists and decide to only email those who have opted in with your company, it'll take you months or maybe years to get your Sender Score up and rebuild the reputation of your IP. How do you like it when you get an email in your inbox from a company you've never heard of? I bet that's not the kind of company you want to buy from or work for. If someone didn't ask to hear from you yet, it doesn't mean they won't want to hear from you later.
What Is an Email Header
It's your job to prove to them -- through helpful content and valuable offers -- that they should stay up to date with your company via email. If you force your email content on anyone too early, even if you know in your bones they're a great fit for your products or services, you risk preemptively losing their trust and their future business. Buying email lists doesn't just damage your deliverability and brand reputation -- it can also put your email account at risk. Email clients like Gmail, Yahoo! Email service providers like AWeber go as far as immediately closing your account if it suspects you're sending unwanted content.
Now that you've learned about a few ways to acquire email lists, let's explore how you can acquire them through the third method stated earlier in this article -- the opt-in method. Generating your own list of email contacts who have opted in to receive content from you doesn't just comply with legal regulation and protect your brand reputation. It also presents you with opportunities to grow this list through genuine relationships with new customers.
We've already written a post of clever ways to go about doing this, which you can check out here. But below are the basic best practices that have a very big bang for their buck when it comes to consistently growing an email list. Webinars, ebooks, templates, etc. The more gated assets you have to put behind landing pages, the better -- a wider variety of content will make it easier for you to attract a wider swath of people.
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